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Sustainability
GEN Z women
ASUS
Modeled after the ASUS adol series, two sustainable-themed computer packages were created to face Gen Z women. The first uses the Y2K popular style as a reference, focusing on the image of the rebellious drag queen user, showing a bold, avant-garde, unconventional and futuristic computer packaging design.
Service: Packaging Design, Graphic Design, Brand Strategy
Year: 2024
The second design adds Chinese buzzwords and the qualities of young people's love of playing terriers to create a cute image with emoji as the main visual element, the overall image and text show a self-deprecating and playful style of humor, and allow users to have the ability to create an exclusive computer package with stickers.
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